• Implemented the retail merchandising strategy of 45 top stores in the US, which resulted in sales growth and increased stock turns.
• Monitors, analyzes, and reports on department store and ecommerce sales and inventory productivity using data from internal systems and external sources.
• Managed a global assortment plan framework for a global fashion retailer to define the go-to-market strategy, which increased sales by over a period of two years.
• Spearheaded Open-To-Buy (OTB) of US$ 10million/AED 36million per quarter by streamlining the buying process and inventory management.
• Developed and implemented a retail merchandising methodology based on a space management model to optimize the profitability of retail stores leading to a 5% increase in revenue.
• Define product assortment and space management in the market, achieving sales revenue of US$ 50 million/AED 183million.

• Improved gross margin by 2.8% through development of product assortments and buying strategies that optimized for cost and customerdemand.
• Reduced inventory levels by 16.8% through analysis of sales trends and inventory age; eliminated low-selling and slow-moving items.
• Chose and developed new product lines that generated an increase in sales of 25%.

• Negotiated supplier pricing discounts that saved the company $400,000/AED 1,468,000 annually.
• Partnered with marketing to develop product launches that generated a 100% increase in sales over previous launches.• Developed and executed a promotional plan that increased sales by 15%.