Head of Content Resume
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Charles Bloomberg
PROFESSIONAL SUMMARY
Accomplished Head of Content with over a decade of experience leading content strategies and development. Expertise in driving engagement through innovative content solutions and a proven history of increasing web traffic and optimizing content operations.
PROFESSIONAL Experience
Head of Content | Company A
January 2020 — Present, New York, USA
• Directed content strategy across multiple platforms, resulting in a 35% increase in user engagement over 2 years using SEO and A/B testing.
• Launched a content calendar system that improved publication efficiency by 25%, utilizing tools like Trello and Asana for task management.
• Managed a team of 20+ content creators, editors, and strategists, achieving a 50% growth in content output without compromising quality.
• Spearheaded partnerships with influencers and brands, producing co-branded content that led to a 40% increase in social media followers.
• Implemented data-driven content development tactics using Google Analytics, leading to a 20% increase in organic search traffic.
• Launched a content calendar system that improved publication efficiency by 25%, utilizing tools like Trello and Asana for task management.
• Managed a team of 20+ content creators, editors, and strategists, achieving a 50% growth in content output without compromising quality.
• Spearheaded partnerships with influencers and brands, producing co-branded content that led to a 40% increase in social media followers.
• Implemented data-driven content development tactics using Google Analytics, leading to a 20% increase in organic search traffic.
Content Director | Company B
March 2015 — December 2019, San Francisco, USA
• Developed and executed a content strategy that boosted readership by 45%, leveraging keyword research and trending topics.
• Fostered a collaborative environment among a team of 15 writers, editors, and designers, increasing team productivity by 30%.
• Improved content marketing ROI by 25% through strategic use of audience insights and analytics tools such as SEMrush and HubSpot.
• Directed the redesign of the site's user interface, enhancing user experience and reducing bounce rates by 15%.
• Fostered a collaborative environment among a team of 15 writers, editors, and designers, increasing team productivity by 30%.
• Improved content marketing ROI by 25% through strategic use of audience insights and analytics tools such as SEMrush and HubSpot.
• Directed the redesign of the site's user interface, enhancing user experience and reducing bounce rates by 15%.
Senior Content Manager | Company C
June 2012 — February 2015, Seattle, USA
• Engineered a content strategy that increased blog traffic by 50% within one year by utilizing social media marketing and SEO best practices.
• Oversaw content production for multiple projects, ensuring timely delivery and consistency in brand messaging.
• Mentored junior staff, resulting in a 30% improvement in writing quality and overall content performance.
• Oversaw content production for multiple projects, ensuring timely delivery and consistency in brand messaging.
• Mentored junior staff, resulting in a 30% improvement in writing quality and overall content performance.
Content Specialist | Company D
January 2009 — May 2012, Austin, USA
• Produced high-quality content for various platforms, contributing to a 20% increase in client satisfaction.
• Assisted in the development and implementation of content marketing plans, achieving a 15% growth in client portfolios.
• Researched industry trends and conducted competitive analysis to inform content strategies and maintain relevancy.
• Assisted in the development and implementation of content marketing plans, achieving a 15% growth in client portfolios.
• Researched industry trends and conducted competitive analysis to inform content strategies and maintain relevancy.
Education
Bachelor of Arts in Journalism | Northwestern University
May 2008
Expert-Level Skills
Content Strategy, SEO, Data Analysis, Team Leadership, Project Management, Influencer Partnerships, Content Marketing, Creative Writing, Trending Topic Identification, Social Media Management, Collaborative Work Environment, Audience Insights, UX/UI, A/B Testing, Keyword Research, Brand Messaging, Analytics Tools, CMS platforms, Adaptability, Communication
