Brand Designer Resume
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Charles Bloomberg
PROFESSIONAL SUMMARY
Experienced Brand Designer specializing in creating compelling visual identities and brand strategies. Proven track record in enhancing brand recognition and engagement through innovative design solutions. Adept in utilizing industry-standard design tools and collaborating with cross-functional teams.
PROFESSIONAL Experience
Senior Brand Designer | Company A
June 2020 — Present, Cupertino, USA
• Developed comprehensive brand guidelines that improved design consistency across 20+ global campaigns, utilizing Adobe Creative Suite and Sketch.
• Collaborated with the marketing team to launch 10 new product lines, resulting in a 30% increase in product engagement within the first quarter of release.
• Engineered innovative packaging designs that reduced material costs by 15%, aligning with the company's sustainability objectives.
• Spearheaded a global rebranding initiative, enhancing brand recall by 25% and increasing customer loyalty through cohesive design elements.
• Managed a team of 5 junior designers, providing mentorship and design oversight, which led to a 40% increase in project efficiency.
• Collaborated with the marketing team to launch 10 new product lines, resulting in a 30% increase in product engagement within the first quarter of release.
• Engineered innovative packaging designs that reduced material costs by 15%, aligning with the company's sustainability objectives.
• Spearheaded a global rebranding initiative, enhancing brand recall by 25% and increasing customer loyalty through cohesive design elements.
• Managed a team of 5 junior designers, providing mentorship and design oversight, which led to a 40% increase in project efficiency.
Brand Designer | Company B
May 2017 — May 2020, Beaverton, USA
• Created dynamic visual content for 50+ marketing campaigns, utilizing Photoshop, Illustrator, and InDesign, contributing to a 20% increase in brand engagement.
• Conducted market research and user testing to inform design decisions, resulting in a 15% improvement in customer satisfaction scores.
• Designed and executed 30+ digital assets for social media platforms, driving a 25% growth in follower metrics and engagement rates.
• Implemented streamlined design processes that reduced project turnaround times by 20%, enhancing team productivity and output.
• Conducted market research and user testing to inform design decisions, resulting in a 15% improvement in customer satisfaction scores.
• Designed and executed 30+ digital assets for social media platforms, driving a 25% growth in follower metrics and engagement rates.
• Implemented streamlined design processes that reduced project turnaround times by 20%, enhancing team productivity and output.
Visual Designer | Company C
February 2014 — April 2017, Denver, USA
• Developed brand identities for 15+ clients, ensuring cohesive visual communication through logo design, typography, and color schemes.
• Delivered high-quality design projects on tight deadlines, consistently exceeding client expectations and receiving positive feedback.
• Utilized design thinking principles to create user-friendly website interfaces, resulting in a 10% increase in client website traffic.
• Delivered high-quality design projects on tight deadlines, consistently exceeding client expectations and receiving positive feedback.
• Utilized design thinking principles to create user-friendly website interfaces, resulting in a 10% increase in client website traffic.
Graphic Designer | Company D
June 2011 — January 2014, Austin, USA
• Designed marketing materials including brochures, flyers, and advertisements for 20+ clients, contributing to increased brand visibility.
• Assisted in the development of visual content for client presentations, leading to a 15% higher success rate in securing new business deals.
• Maintained brand standards across all design projects, ensuring a high level of quality and consistency.
• Assisted in the development of visual content for client presentations, leading to a 15% higher success rate in securing new business deals.
• Maintained brand standards across all design projects, ensuring a high level of quality and consistency.
Education
Bachelor of Fine Arts in Graphic Design | Savannah College of Art and Design
May 2011
Expert-Level Skills
Adobe Creative Suite, Sketch, InDesign, Illustrator, Photoshop, Branding, Typography, User Testing, Market Research, Visual Communication, Digital Marketing, Design Thinking, Team Leadership, Project Management, Creative Direction, Attention to Detail, Collaborative
