Content Strategist Resume
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Charles Bloomberg
PROFESSIONAL SUMMARY
Experienced Content Strategist with a proven track record in developing compelling content strategies for diverse industries. Adept at leveraging data-driven insights to drive engagement and enhance brand presence.
PROFESSIONAL Experience
Content Strategist | Company A
January 2020 — Present, Cambridge, USA
• Developed and executed content strategies that increased website traffic by 45% over a 12-month period using SEO best practices and data-driven insights.
• Managed a team of 5 content creators, optimizing workflows and reducing content production time by 20% through the implementation of agile methodologies.
• Spearheaded a content audit across 500+ articles, improving content quality and relevancy that led to a 30% decrease in bounce rate.
• Implemented a comprehensive editorial calendar incorporating social media, blogs, and email campaigns, leading to a 25% increase in social engagement.
• Collaborated with cross-functional teams including marketing, design, and product management to ensure brand consistency and alignment with business goals.
• Managed a team of 5 content creators, optimizing workflows and reducing content production time by 20% through the implementation of agile methodologies.
• Spearheaded a content audit across 500+ articles, improving content quality and relevancy that led to a 30% decrease in bounce rate.
• Implemented a comprehensive editorial calendar incorporating social media, blogs, and email campaigns, leading to a 25% increase in social engagement.
• Collaborated with cross-functional teams including marketing, design, and product management to ensure brand consistency and alignment with business goals.
Content Marketing Manager | Company B
June 2016 — December 2019, San Francisco, USA
• Increased organic search traffic by 60% over two years by optimizing existing content and implementing a strategic SEO plan.
• Led the content team in producing over 300 high-quality blog posts, whitepapers, and case studies annually, contributing to a 40% increase in lead generation.
• Implemented data analytics tools like Google Analytics and SEMrush to track content performance and derive actionable insights.
• Developed and launched a comprehensive content distribution strategy, enhancing visibility and engagement across social media platforms by 50%.
• Led the content team in producing over 300 high-quality blog posts, whitepapers, and case studies annually, contributing to a 40% increase in lead generation.
• Implemented data analytics tools like Google Analytics and SEMrush to track content performance and derive actionable insights.
• Developed and launched a comprehensive content distribution strategy, enhancing visibility and engagement across social media platforms by 50%.
Content Specialist | Company C
March 2014 — May 2016, Austin, USA
• Created and managed an editorial calendar that streamlined content production processes and improved timely delivery by 30%.
• Conducted in-depth market research to identify content gaps and opportunities, resulting in a 20% increase in relevant website traffic.
• Optimized internal and external communications, improving audience reach and engagement through targeted content strategies.
• Conducted in-depth market research to identify content gaps and opportunities, resulting in a 20% increase in relevant website traffic.
• Optimized internal and external communications, improving audience reach and engagement through targeted content strategies.
Junior Content Strategist | Company D
January 2012 — February 2014, Denver, USA
• Assisted in the development and implementation of content strategies for a diverse portfolio of clients, contributing to a 15% increase in client satisfaction.
• Researched and wrote over 200 original articles, blogs, and social media posts, enhancing online visibility and audience engagement.
• Collaborated with the design team to create visually appealing and informative content, improving user experience and content consumption.
• Researched and wrote over 200 original articles, blogs, and social media posts, enhancing online visibility and audience engagement.
• Collaborated with the design team to create visually appealing and informative content, improving user experience and content consumption.
Education
Bachelor of Arts in English | University of California, Berkeley
May 2011
Expert-Level Skills
Content Strategy, SEO, Content Marketing, Google Analytics, SEMrush, Editorial Calendar, Team Management, Social Media Marketing, Market Research, Analytical Skills, Cross-functional Team Collaboration, Agile Methodologies, Data-Driven Insights, Excellent Communication, Leadership
