Event Marketing Manager Resume
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Charles Bloomberg
PROFESSIONAL SUMMARY
Accomplished Event Marketing Manager with over 10 years of experience in event strategy, planning, and execution. Proven track record of driving brand awareness and lead generation through successful large-scale events and innovative marketing campaigns.
PROFESSIONAL Experience
Event Marketing Manager | Company A
January 2019 — Present, Mountain View, USA
• Spearheaded over 50 large-scale global events annually, increasing attendance by 25% compared to previous years.
• Developed and implemented innovative digital and in-person marketing strategies, enhancing lead generation by 40% through targeted email campaigns and social media outreach.
• Managed a $2M event budget, optimizing expenditures and securing an average of 15% cost savings through vendor negotiations and resourceful planning.
• Led cross-functional teams, including designers, developers, and project managers, to ensure seamless event execution and experience.
• Conducted post-event analysis and reporting, utilizing data analytics tools to measure success against KPIs, resulting in continuous improvement of event strategies.
• Developed and implemented innovative digital and in-person marketing strategies, enhancing lead generation by 40% through targeted email campaigns and social media outreach.
• Managed a $2M event budget, optimizing expenditures and securing an average of 15% cost savings through vendor negotiations and resourceful planning.
• Led cross-functional teams, including designers, developers, and project managers, to ensure seamless event execution and experience.
• Conducted post-event analysis and reporting, utilizing data analytics tools to measure success against KPIs, resulting in continuous improvement of event strategies.
Senior Event Coordinator | Company B
June 2014 — December 2018, Redmond, USA
• Coordinated and managed over 100 corporate events, from small-scale meetings to major conferences, improving event satisfaction scores by 30%.
• Created detailed event plans and timelines, ensuring all logistical aspects were covered and milestones were met on or ahead of schedule.
• Collaborated with marketing and sales teams to align event strategy with business objectives, successfully generating 20% more qualified leads per event.
• Developed and maintained relationships with key vendors and sponsors, securing partnerships that provided $500K in additional funding over two years.
• Created detailed event plans and timelines, ensuring all logistical aspects were covered and milestones were met on or ahead of schedule.
• Collaborated with marketing and sales teams to align event strategy with business objectives, successfully generating 20% more qualified leads per event.
• Developed and maintained relationships with key vendors and sponsors, securing partnerships that provided $500K in additional funding over two years.
Event Planner | Company C
March 2011 — May 2014, Chicago, USA
• Planned and executed over 60 corporate and social events annually, consistently receiving positive feedback from clients.
• Implemented creative and innovative event designs, increasing client retainer renewals by 15%.
• Optimized event logistics, including venue selection, vendor coordination, and budget management, leading to a 20% reduction in event execution costs.
• Implemented creative and innovative event designs, increasing client retainer renewals by 15%.
• Optimized event logistics, including venue selection, vendor coordination, and budget management, leading to a 20% reduction in event execution costs.
Junior Event Coordinator | Company D
January 2008 — February 2011, Nashville, USA
• Assisted in the planning and execution of more than 70 corporate events and private functions.
• Supported senior coordinators in vendor management, guest list organization, and on-site event setup and teardown.
• Ensured high-quality client service by responding promptly to inquiries and resolving issues efficiently.
• Supported senior coordinators in vendor management, guest list organization, and on-site event setup and teardown.
• Ensured high-quality client service by responding promptly to inquiries and resolving issues efficiently.
Education
Bachelor of Arts in Marketing | University of Texas at Austin
May 2007
Expert-Level Skills
Event Planning, Budget Management, Digital Marketing, Lead Generation, Vendor Negotiation, Project Management, Market Research, Data Analytics, Team Leadership, Excellent Communication
